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Sweetie Bralette - Blush

$65.00 CAD

This is one of our best-selling bralettes thanks to the flattering sweetheart neckline. The stretch lace is extremely soft and is the perfect bralette for under loose tanks. Also available in black. Shop the matching thong + curvy boyshort with lace.  



  • S = 32A, 32B, 32C, 32D
  • M = 34A, 34B, 34C, 34D
  • L = 36A, 36B, 36C, 36D
  • XL = 38A, 38B, 38C, 38D
  • 1X = 36 DD - 38D



Made in Italy
    • Wireless
    • Lycra stretch eliminates need for hook closure
    • Scallop edge design lies gently on skin
    • 78% Polyamide 12% Elastan 10% Viscose

 Fair TradeWoman Owned Company

Size Chart
Delivery & Returns
Can’t find your size? Please contact us to request your size or for any other questions.

Customer Reviews
4.8 Based on 5 Reviews
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Jeanine F.
United States United States

Excellent customer service

I bought an item as a gift, unfortunately the wrong item was sent. Azura responded to my request to exchange the item right away sending the correct item immediately and a prepaid shipping label for me to return the wrong item. So rare to find such excellent customer service these days. Can't wait to give my daughter her gift too, she will love receiving an ethically produced gift from this wonderful woman-owned company!

A Azura Bay Customer
Rachel S.
United States

Super cute and comfortable

I really love the comfortable fit of this bra. It’s the first one that I’ve bought without an underwire so I was worried about the support, but it’s working out great!

Jessica D.

Would buy again!

I am outside the size range for this item, but I bought it in hopes that it would work for me. I’m a 30 H so i tried both the XS and the S (the free returns made this possible). The XS waistband was the right size, and the S cup size was close enough. I’ve always wanted to buy a bra without underwire but have not found one that works. I love having this new option. To purchase from an ethically/locally made company, support a female owned company and to support sustainably made products checks all my boxes. I didn’t believe a company like this existed. Also, the customer service is excellent, I’ve been emailing back and forth to try and find out what products might work for a unique size and Ashley was extremely helpful.

  • Height? 5’2”
  • Size Ordered? S
  • How did it fit? True to Size
  • Body Type? Hourglass
Laura S.

Super comfy no-bra bra

I've been wearing this under all my summer dresses for the last few weeks in the nude shade and it's so comfortable and breathable. The nude colour is a little bit darker than it appears online. The tag in the back is a little bit itchy but I hope that goes away with time. I normally wear a 32DD and I bought a M. I tried on a S and it also fit, just snugger and harder to get on. As usual with bralettes though, the band could be a little bit tighter relative to the cup size, but that's the constant struggle of a smaller rib cage relative to chest size.

  • Height? 5'8"
  • Size Ordered? M
  • How did it fit? True to Size
  • Body Type? Hourglass
Victoria F.
United States

Good but broken strap

I really like this bra--it is comfortable and flattering. But after only a month of use, the strap broke. The stitches at the clasp came out. Unsure if a random flaw or if the quality of the product is lacking.

  • Height? 5'8
  • Weight? 125
  • Size Ordered? M
  • How did it fit? True to Size
  • Body Type? Slender